Kenny Rens

Kenny Rens is a Japanese Robata Grill and Whiskey Bar, the sliding door and range hood are made from charred oak. The logo is illustration of an oak trees rings and the Type is vertical to so homage to traditional Japanese typography however we’ve given it a slightly modern twist with spinning rens on it’s…

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Kokoro

Kokoro is a soon to be released hair product line. Kokoro means heart; mind; mentality; emotions; feelings. The brief from the client – “Japan is a relevant influence because, for a long time Japanophile, fashion, art and design of japan, has always resonated with me. Japanese beauty products are considered to be the epitome of attention…

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Cirrus

The Bentley groups (The Bentley, Yellow, Monopole) latest venue CIRRUS is in prime location at Sydneys new Barangaroo development. This is the groups first time focus on seafood and the first time to bring in an outside designer to work on branding menus & signage. After meeting with the architects and seeing their concept we focused…

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Vanishing Elephant Posters

Working within the Vanishing Elephant collaborative team, we launched in 2009 and quickly grew into a cult brand. Our role was in all aspects of design and production. Managing the many forms of VE’s advertisement campaigns, we produced innovative graphic posters and visual content to showcase the unique men and women’s collections.  

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Currently Working On

We have just completed the branding for these projects. We can only show the logos at the moment as we are yet to photograph the venues and the items we have designed, printed or created for them. We have The Atlantic Byron Bay which we re-branded and are working user experiences within the venue. Kenny…

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George IV Inn

Patrick  Maloney purchased his childhood local pub, where he had worked whilst studying when the pub came to the market several owners, and years later. The owner during this period was Geoff Scharer the publican who was quite a character. Patrick was very fond of George and had many stories that we brought to life…

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The Newport

After a series of failed attempts by various teams, we where approached by Justin Hemmes of Merivale and his key architects and designers Akin and Amanda Talbot to create the identity that this spectacular venue deserved. The concept for the venue was to be like a festival where you can wander around, trying all sorts…

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The Broad Place Products

The Broad Place has a wide range of product inspired by Ayurveda – an ancient mind body science still commonly practiced in both the East and West today. Our mission was to redefine the common branding of Ayurvedic products while honouring this ancient tradition and methodology. The creator used traditional alchemy to blend Teas for…

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The Grounds of Alexandria

The owners approached FOLKE ARMY during the very early stages of their concept, where we developed and enhanced not only the brand but the user experience on every level. This spanned the graphic design for the entire venue, product design, uniform design and production, launch, press management, advertising and staff acquisition and training.

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Sunny’s Shop

The creators of Sunny’s Shop are passionate about taking their customers on an adventure through the diversity of the tastes of South East Asia. Sunny’s has their unique flavour in the Asian street food market as they recreate an authentic feeling of a quiet neighbourhood eatery in the Mekong whilst tucked away in the quiet and…

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Prodjuice

Launching a perishable consumable into a competitive market place, we rapidly turned a product weakness into a positive design feature. As fresh cold pressed juice settles, the layers begin to form a sediment which can look stale and unappetizing. We saw this visual product challenge as a feature and committed to using the lines to…

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Mario’s Kitchen

Mario’s Kitchen is a fine dinning catering company and blog. We worked with them to design and create the brand. This includes everything from their print, product design and digital content.

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Hotel Centennial

Hotel Centennial, a public house and dinning space in the heart of Wollahara and Centennial Parklands. It’s long history in the Eastern Suburbs and name is attributed to the centenary of the foundation of Australia.  The hotel was enlivened with a full overhaul and refurbishment. We worked with their team to create an environment that would display…

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Cho Cho San

The owners of Cho Cho San were inspired to bring a unique side of Japanese food and beverage culture to Sydney. Inspired by an izakaya style of fun and lively dinning they created an environment and menu thats lends itself to this. We came on board with them to construct a modern and fresh brand with subtle…

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Bondi Wash

Bondi Wash is plant based product line for your home, Skin, Pets and air. Using only Australian Botanicals as the ingredients. We helped Bondi Wash with their branding, packaging styling, directing photo shots as well as the website.

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Babicka Original Wormwood Vodka

Babicka was born whilst Arran Russell and his business partner Alex Clarke travelled the Czech Republic. Inspired by tales of the mystical wormwood plant and the Babickas who harvested it for use in their incantations. In the mystic history of Czechoslovakia, a Babicka was the term used to identify a group of 16th century grandmothers…

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Betty’s Burgers & Concrete Co.

The brief provided was 1950-1960’s Americana beach burger shack. We interpreted this with the use of custom typography and colour palette along with the styling of the secondary language icons and patterns. As Betty’s is a rapidly growing business with 8 stores having opened within 2 years and many more to come, the collateral &…

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Potato Ghetto

Potato Ghetto is a tuck-shop style venue located in the heart of Bondi. They are dedicated to providing quality comfort food with an emphasis on convenience, health and flavour. As the sister store to Miss Chu’s it was important to design a brand that aligned with the blend of modern and traditional tones they’re known…

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Salt Meats Cheese

Salt Meats Cheese was established in 2012 and quickly expanded opening stores all over Sydney and in the Gold Coast. Involved in Art Direction, Creative Direction and Graphic Design we worked with the growing business on developing their brand. We designed their packaging, menus, illustration, all collateral design and both internal and external signage.

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Marshall Artists Posters

A range of posters Arran Created for Marshall Artists, Although this wasn’t produced through FOLKE ARMY we still feel like it should be added in our portfolio as it shows a complete naive and undiluted approach to poster design for a clothing brand. These where made in a time when the brand could not afford…

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Old Branding Projects

These are a small selection of branding projects we completed several years ago,  As we don’t focus on winning awards or showing off to other design agencies we never got around to shooting these for our portfolio so we’ve decided just to showcase the logos. The Alumni Study Group is a year long course that…

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Regatta

This Sydney Harbour side restaurant and bar is situated on one of Sydney’s historical piers and is well known as a sophisticated food and beverage venue. We got involved with Regatta as they underwent a full rebranding. We directed this process and developed their new brand, print and in-house signage.

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