Sub Base Platypus was an Australian Navy base that was used for submarine repairs, This entire precinct has been closed of from the public for the last 150years and has been handed over to the Sydney Harbour Trust to turn into commercial work spaces. We where engage to name and brand this precinct for Sydney…
Read MoreBranding
Kenny Rens
Kenny Rens is a Japanese Robata Grill and Whiskey Bar in Bondi. The logo, an illustration of an oak trees’ rings, is a play off the sliding door and range hood, which are both made from charred oak. The typography design is vertical as an homage to traditional Japanese typography, however, we’ve given it a…
Read MoreHigh Vibe Challenge
The High Vibe Challenge is an annual 2 week program The Broad Place runs this 2 week challenge to challenge people to monitor and with hold certain stimulants to rest the nervous system and make people aware of their vices and attitudes. The brief was to have a a social media engagement strategy that we…
Read MoreThe Golden Mean
Experts in storytelling and digital content creation, we work at the intersection of art, architecture and design. Established in 2017 as the sister agency of Articulate, Australia’s leading arts communications agency, The Golden Mean understands how to tell a story through captivating, original content. The Golden Mean offers insightful digital content planning and social media…
Read MoreKokoro
Kokoro is a soon to be released hair product line. Kokoro means heart; mind; mentality; emotions; feelings. The brief from the client – “Japan is a relevant influence because, for a long time Japanophile, fashion, art and design of japan, has always resonated with me. Japanese beauty products are considered to be the epitome of attention…
Read MoreVanishing Elephant Posters
Working within the Vanishing Elephant collaborative team, we launched in 2009 and quickly grew into a cult brand. Our role was in all aspects of design and production. Managing the many forms of VE’s advertisement campaigns, we produced innovative graphic posters and visual content to showcase the unique men and women’s collections.
Read MoreRecent Work
We have just completed the branding for these projects. We can only show the logos at the moment as we are yet to photograph the venues and the items we have designed, printed or created for them. We have Piiq is facial recognition software used for the Hair Beauty industries. Kenny Raw is a sister…
Read MoreGeorge IV Inn
Patrick Maloney purchased his childhood local pub, where he had worked whilst studying when the pub came to the market several owners, and years later. The owner during this period was Geoff Scharer the publican who was quite a character. Patrick was very fond of George and had many stories that we brought to life…
Read MoreSunny’s Shop
The creators of Sunny’s Shop are passionate about taking their customers on an adventure through the diversity of the tastes of South East Asia. Sunny’s has their unique flavour in the Asian street food market as they recreate an authentic feeling of a quiet neighbourhood eatery in the Mekong whilst tucked away in the quiet and…
Read MoreProdjuice
Launching a perishable consumable into a competitive market place, we rapidly turned a product weakness into a positive design feature. As fresh cold pressed juice settles, the layers begin to form a sediment which can look stale and unappetizing. We saw this visual product challenge as a feature and committed to using the lines to…
Read MoreMario’s Kitchen
Mario’s Kitchen is a fine dinning catering company and blog. We worked with them to design and create the brand. This includes everything from their print, product design and digital content.
Read MoreHotel Centennial
Hotel Centennial, a public house and dinning space in the heart of Wollahara and Centennial Parklands. It’s long history in the Eastern Suburbs and name is attributed to the centenary of the foundation of Australia. The hotel was enlivened with a full overhaul and refurbishment. We worked with their team to create an environment that would display…
Read MoreCho Cho San
The owners of Cho Cho San were inspired to bring a unique side of Japanese food and beverage culture to Sydney. Inspired by an izakaya style of fun and lively dinning they created an environment and menu thats lends itself to this. We came on board with them to construct a modern and fresh brand with subtle…
Read MoreBondi Wash
Bondi Wash is plant based product line for your home, Skin, Pets and air. Using only Australian Botanicals as the ingredients. We helped Bondi Wash with their branding, packaging styling, directing photo shots as well as the website.
Read MorePotato Ghetto
Potato Ghetto is a tuck-shop style venue located in the heart of Bondi. They are dedicated to providing quality comfort food with an emphasis on convenience, health and flavour. As the sister store to Miss Chu’s it was important to design a brand that aligned with the blend of modern and traditional tones they’re known…
Read MoreSalt Meats Cheese
Salt Meats Cheese was established in 2012 and quickly expanded opening stores all over Sydney and in the Gold Coast. Involved in Art Direction, Creative Direction and Graphic Design we worked with the growing business on developing their brand. We designed their packaging, menus, illustration, all collateral design and both internal and external signage.
Read MoreVanishing Elephant Advertising Campaigns
Arran and 2 friends launched VE in 2009 as a full collection fashion brand with instant success and global retailers. Arran designed and art directed all campaigns and catalogues. These are a small selection of some pages.
Read MoreMarshall Artists Posters
A range of posters Arran Created for Marshall Artists, Although this wasn’t produced through FOLKE ARMY we still feel like it should be added in our portfolio as it shows a complete naive and undiluted approach to poster design for a clothing brand. These where made in a time when the brand could not afford…
Read MoreOld Branding Projects
These are a small selection of branding projects we completed several years ago, As we don’t focus on winning awards or showing off to other design agencies we never got around to shooting these for our portfolio so we’ve decided just to showcase the logos. The Alumni Study Group is a year long course that…
Read MoreGrow Yourself Up
Grow Yourself Up is a Sydney based music company, managing bands, releasing music and building community. We came on board with them to develop their brand.
Read MoreRegatta
This Sydney Harbour side restaurant and bar is situated on one of Sydney’s historical piers and is well known as a sophisticated food and beverage venue. We got involved with Regatta as they underwent a full rebranding. We directed this process and developed their new brand, print and in-house signage.
Read MoreThe London
Established in 1875 The London Hotel has been an iconic venue for Sydney locals and travellers alike. We teamed up with them for a total rebrand of the hotel.
Read MoreTobias Partners
Tobias Partners is an architecture firm dedicated to the vision of creating uplifting spaces through unique, authentic and sustainable buildings and interiors. They experienced rapid growth with their success which called for a complete re-brand of their business and website. It was important to them to maintain the classic and sleek image whilst incorporating the…
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