Bistecca

Bistecca is an Italian classic cocktail bar and restaurant by liquid & Larder (Burgerhood), dedicated to Tuscany’s revered cut of steak, bistecca alla Fiorentina, and Italian grape varieties. Spanning three distinct spaces in a heritage-fronted building Sydney Australia, Bistecca delivers the ambience and bravado of Italy’s famed ristoranti and enoteche via a cocktail bar, 50-seat…

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Botanica

Botanica Restaurant in Sydney’s Vaucluse is set amongst a mini farm with vegetables, herbs & spices grown on site along with a range citrus trees. The brief was to create a strong icon and logo to represent the garden surroundings as well as keeping a strong focus on the core demographic of affluent women.

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The Surfrider Malibu

Located on the iconic Pacific Coast Highway, across the street from the world-famous Surfrider beach, The Surfrider is a modern California Beach House, inspired by the picturesque Malibu landscape and rich heritage of California surf culture. Personifying Malibu’s historic beach-town community, the complete redesign of the original 1950s-era motel has transformed The Surfrider into a contemporary…

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Burgerhood

Burgerhood is an American style burger joint in Balmain, Sydney. The owners of Burgerhood are well versed in hospitality with decades of experience in the kitchen and behind the bar. Our brief was to create a family friendly suburban Burger joint aimed at Kids to Tradies. Burgerhood is another venue in their portfolio of restaurants…

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The Newport

After a series of failed attempts by various teams, we were approached by Justin Hemmes of Merivale and his key architects and designers, Akin and Amanda Talbot, to create the brand identity that this spectacular  NSW venue deserved. The concept for The Newport was to look and feel like a festival where you can wander around,…

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Betty’s Burgers and Concrete Co.

The brief provided was 1950-1960’s Americana beach burger shack. We interpreted this with the use of custom typography and colour palette, along with the styling of the secondary language icons and patterns. As Betty’s is a rapidly growing business, with 8 stores opened within 2 years (and many more to come), the collateral & packing…

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Cirrus

The Bentley groups (Bentley Restaurant, Yellow, and Monopole) latest venue CIRRUS is in prime location at the Sydney’s new Barangaroo development. This is the group’s first seafood restaurant concept and their first time bringing in an outside designer to work on branding menus & signage. After meeting with the architects and seeing their concept, we focused…

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The Broad Place Products

The Broad Place has a wide range of product inspired by Ayurveda – an ancient mind body science still commonly practiced in both the East and West today. Our mission was to redefine the common branding of Ayurvedic products while honouring this ancient tradition and methodology. Folke Army helped develop a number of products, along…

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The Grounds of Alexandria

The owners approached FOLKE ARMY during the very early stages of their concept, where we developed and enhanced not only the brand but the user experience on every level. This spanned the graphic design for the entire venue, product design, uniform design and production, launch, press management, advertising and staff acquisition and training.

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District Brasserie

District Brasserie is multi million dollar dining extravaganza in Chifley Towers in the heart of Sydneys financial district. The brief was to make a comfortable and welcoming restaurant aimed at the local workers who work in the tower above and surrounding areas for power lunches and an environment they can come back in the evening…

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Babicka Original Wormwood Vodka

Babicka was born whilst Arran Russell and his business partner Alex Clarke travelled the Czech Republic. Inspired by tales of the mystical wormwood plant and the Babickas who harvested it for use in their incantations. In the mystic history of Czechoslovakia, a Babicka was the term used to identify a group of 16th century grandmothers…

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Okanui

Okanui is heritage surf brand from the 70’s that has sat quietly selling the same hibiscus shorts for the last 50 years. The new owners wanted to introduce a contemporary collection aimed a more youthful audience as their current audience is getting too old to surf anymore. We where asked to develop some prints for…

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Sub Base Platypus

Sub Base Platypus was an Australian Navy base that was used for submarine repairs, This entire precinct has been closed of from the public for the last 150years and has been handed over to the Sydney Harbour Trust to turn into commercial work spaces. We where engage to name and brand this precinct for Sydney…

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Kenny Rens

Kenny Rens is a Japanese Robata Grill and Whiskey Bar in Bondi. The logo, an illustration of an oak trees’ rings, is a play off the sliding door and range hood, which are both made from charred oak. The typography design is vertical as an homage to traditional Japanese typography, however, we’ve given it a…

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The Broad Place – At Home Weekend Retreat

The Broad Place is dedicated to providing rich and relevant content and product supporting people in the modern world to renew themselves. Through transformative programs like the At Home Weekend Retreat, The Broad Place wanted to break the barriers of geography, proximity, time and finances that prevent highly engaged people from the rest and luxury…

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Kokoro

Kokoro is a soon to be released hair product line. Kokoro means heart; mind; mentality; emotions; feelings. The brief from the client – “Japan is a relevant influence because, for a long time Japanophile, fashion, art and design of japan, has always resonated with me. Japanese beauty products are considered to be the epitome of attention…

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Vanishing Elephant Posters

Working within the Vanishing Elephant collaborative team, we launched in 2009 and quickly grew into a cult brand. Our role was in all aspects of design and production. Managing the many forms of VE’s advertisement campaigns, we produced innovative graphic posters and visual content to showcase the unique men and women’s collections.  

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Recent Work

We have just completed the branding for these projects. We can only show the logos at the moment as we are yet to photograph the venues and the items we have designed, printed or created for them. We have  Piiq is facial recognition software used for the Hair Beauty industries. Kenny Raw is a sister…

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George IV Inn

Patrick  Maloney purchased his childhood local pub, where he had worked whilst studying when the pub came to the market several owners, and years later. The owner during this period was Geoff Scharer the publican who was quite a character. Patrick was very fond of George and had many stories that we brought to life…

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Mothers Mind Cleanse Book

Developed and written by Jacqui Lewis the Mothers Mind Cleanse is a guide book for the modern mother. The authors depth of knowledge and commitment to delivering philosophy and tools to inspire people to live better with more clarity and fulfilment, gave birth to this book. In the design, we were dedicated to keeping true to the…

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Sunny’s Shop

The creators of Sunny’s Shop are passionate about taking their customers on an adventure through the diversity of the tastes of South East Asia. Sunny’s has their unique flavour in the Asian street food market as they recreate an authentic feeling of a quiet neighbourhood eatery in the Mekong whilst tucked away in the quiet and…

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Prodjuice

Launching a perishable consumable into a competitive market place, we rapidly turned a product weakness into a positive design feature. As fresh cold pressed juice settles, the layers begin to form a sediment which can look stale and unappetizing. We saw this visual product challenge as a feature and committed to using the lines to…

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Miss Chu Menu’s

The popular Miss Chu, a modern day hawker-like-takeaway, expanded in 2011 opening one of their first tuckshops in Bondi, Sydney. Collaborating with their creative team and working with their established modern yet authentic Vietnamese inspired design, we constructed a unique design, with a fresh look for the new location.

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Mario’s Kitchen

Mario’s Kitchen is a fine dinning catering company and blog. We worked with them to design and create the brand. This includes everything from their print, product design and digital content.

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Hotel Centennial

Hotel Centennial, a public house and dinning space in the heart of Wollahara and Centennial Parklands. It’s long history in the Eastern Suburbs and name is attributed to the centenary of the foundation of Australia.  The hotel was enlivened with a full overhaul and refurbishment. We worked with their team to create an environment that would display…

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